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    • Extra News
February 26.2025
2 Minutes Read

Tekion's Expansion with Ken Garff and Asbury: Transforming Automotive Retail Experience

Tekion Automotive Retail Cloud expansion with Ken Garff building.

Revolutionizing Automotive Retail: Tekion's Expansion Strategy

In a significant development for the automotive retail industry, Tekion, a pioneer in cloud-native automotive solutions, is set to expand its presence in the U.S. dealership landscape through strategic partnerships with notable entities, including the Ken Garff Automotive Group and the Asbury Automotive Group. By integrating its cutting-edge Automotive Retail Cloud (ARC), Tekion aims to transform the operational framework of automotive dealerships, delivering a seamless and enhanced customer experience.

Ken Garff's Technology Partnership: A New Dawn

Ken Garff Automotive Group, with an impressive footprint of over 70 stores representing 27 distinct brands, has chosen Tekion’s ARC platform as its key technology partner. This partnership not only reflects a commitment to innovation but underscores a holistic approach to enhancing both customer and employee experiences in auto retail. Brett Hopkins, CEO of Ken Garff, expressed that this collaboration marks a commitment to redefining industry standards and customer service dynamics.

Asbury Automotive's Positive Pilot Feedback

Closely following the collaboration with Ken Garff, Asbury Automotive Group has reported promising outcomes from its pilot program in Georgia. The feedback from staff indicates increased productivity levels and simplified training processes thanks to the integration of Tekion's innovative solutions. Asbury's CEO, David Hult, highlighted the substantial reduction in operational inefficiencies, notably a 70% decrease in plug-ons—a term describing uncompleted service appointments.

Empowering Dealerships Through Advanced Technology

Tekion's cloud-native platform is revolutionizing the auto retail ecosystem. By providing a comprehensive solution that encompasses every facet of dealership operations—from sales and service to accounting and CRM—Tekion simplifies processes for retailers. This technological transition is vital, especially as automotive retail shifts toward a digital-first approach in response to evolving consumer expectations.

Market Impact and Expansion Plans

Amidst a rapidly digitizing environment, Tekion's growth trajectory is reinforced by a remarkable $200 million investment from Dragoneer Investment Group, exponentially increasing Tekion's valuation. With a year-over-year revenue growth of 97% and an expanding network of partnerships, Tekion is poised to redefine how automotive retail is conducted. The infusion of this capital will further enhance its product offerings and expedite implementation timelines, ensuring that dealership partners are equipped with the best-in-class technology.

Looking Ahead: The Future of Automotive Retail

As Tekion continues to foster its relationships with iconic automotive groups, the emphasis on creating exceptional customer experiences remains paramount. The evolving landscape of auto retail requires a firm understanding of emerging technologies that facilitate seamless transactions and deeper customer engagement. With Tekion leading the charge, dealerships can expect to not only meet contemporary challenges but also thrive in an increasingly competitive market.

For dealership principals looking to modernize their operations, now is the optimal time to consider how innovative platforms like Tekion’s ARC can drive growth and operational efficiency. Invest in technology that provides an edge in customer service and operational effectiveness. Explore the benefits of enhancing your dealership’s capabilities today.

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12.12.2025

Marine Retailers Set Strategies Amid Conflicted Lender Views for 2026

Update Understanding the Mixed Signals in Marine Retail As 2026 approaches, marine retailers and lenders find themselves at a crossroads, each bringing a different perspective on the future of marine retail sales. While lenders express caution, fearing that high interest rates and low consumer confidence will hinder growth, marine retailers are taking a more optimistic approach. They are gearing up for a rebound as they analyze market opportunities and adjust their strategies accordingly. The State of the Market: Challenges and Opportunities Recent discussions highlight a dichotomy in outlooks. Marine retailers are investing in technology, improving customer experience, and shifting inventory management strategies to optimize sales channels. Meanwhile, lenders take a step back, emphasizing the ramifications of higher borrowing costs on consumer purchases. According to analysts, these conflicting sentiments stem partly from macroeconomic pressures that have left many dealers wary of impending financial headwinds. Insights from Industry Leaders: Preparing for 2026 As outlined in a recent article from Trade Only, the key to success in the upcoming year will not solely be surviving the turmoil, but actively preparing for it. Leaders in the marine retail space emphasize proactive measures: optimizing operations, adopting robust inventory management practices, and exploiting technology, such as AI, to maintain a competitive edge. Strategies that focus on creating customer trust and loyalty will be critical, ensuring that retailers are not just waiting for change but leading it. A Closer Look at Financial Expectations In stark contrast to retailers' ambitions, lenders foresee a flat market. OneWater Marine's forecast for total sales in 2026 ranges from $1.83 billion to $1.93 billion, with adjusted EBITDA reflecting cautious optimism amid ongoing market uncertainty. These expectations highlight a mixed sentiment within the marine industry—while some sectors show signs of resilience and growth, others remain tethered to cautious forecasts driven by economic instability. Long-Term Strategies to Navigate Conflict The successful dealers will be those willing to embrace change early rather than react to it late. The Marine Retailers Association of the Americas stresses the importance of refining processes and enhancing customer relations, which are pivotal in capitalizing on any future upswings in demand. By focusing on transparent marketing and nurturing customer loyalty, dealerships can better weather the challenges of the coming year. Your Roadmap as a Dealer As we inch closer to 2026, it’s vital for car dealership owners and general managers to remain adaptable. Continue honing your operations and processes, understand costs, enhance technologies, and prioritize engagements with customers. This preparation will provide a solid foundation for capitalizing on the evolving market landscape. The marine retail environment is undoubtedly fluctuating with challenges, but with the right decisions, it can also present substantial opportunities for those who are ready to act.

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