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    • Extra News
February 27.2025
2 Minutes Read

Introducing the Dodge Charger Daytona: The World’s Only All-Wheel-Drive Muscle Car

All-wheel-drive muscle car driving through forest, bright daylight.

The All-New Dodge Charger Daytona: A Bold Move for Muscle Car Enthusiasts

Dodge is breaking ground with the all-new Charger Daytona, dubbed the world’s only all-wheel-drive muscle car. Engineered to thrive even in the harshest winter conditions, this all-new electric vehicle (EV) promises to redefine the performance capabilities of muscle cars while offering all-season utility for fans living in colder climates.

Engineering Excellence in Challenging Weather

The 2025 models, including the impressive 670-horsepower Charger Daytona Scat Pack and 496-horsepower Charger Daytona R/T, are proof of Dodge's commitment to versatility and performance. Tested rigorously in locations such as Michigan's frigid Upper Peninsula, the Charger Daytona showcases Dodge's triumph in merging traditional muscle car performance with innovative, all-weather capabilities.

Advanced Features Enhance Winter Driving

Equipped with unique features designed for winter driving, the new Charger excels against the odds:

  • Wet/Snow Mode: This standard feature is vital for ensuring maximum traction and stability in treacherous conditions, expertly balancing torque between the front and rear electric drive modules.
  • Mechanical Limited Slip Differential: Standard in every Charger, this innovative system enhances traction by delivering equal power to both rear wheels, preventing slipping - a significant upgrade from traditional open differentials.
  • Drift/Donut Mode: For enthusiasts wanting a taste of the classic muscle car experience, this feature allows drivers to engage in thrilling rear-wheel-drive performances, even in snow.

A Versatile Lineup for Every Driver

As Dodge continues to expand its Charger lineup, availability will include both two-door and four-door models, all featuring standard all-wheel drive. The introduction of the gas-powered Dodge Charger SIXPACK models set to arrive in late 2025 further extends the diversity of options available for muscle car lovers.

The Impact on Consumers and Markets

For dealership principals and general managers, the arrival of the Charger Daytona means not just a chance to offer consumers a pioneering vehicle but also the opportunity to leverage its unique features in marketing strategies. In light of current financing options in the auto industry, having access to competitive used car financing rates will be crucial when pitching vehicles like the Charger to price-sensitive buyers.

With unique offers such as low interest rates and financing calculators available, both new customers and those interested in refinancing can find attractive financial solutions. Dealerships must remain proactive in educating customers about the financial implications and advantages of investing in modern muscle cars.

In Conclusion: The Future of Muscle Cars

The all-new Dodge Charger Daytona not only redefines traditional horsepower but reaffirms Dodge's commitment to delivering vehicles that adapt to various driving conditions. For dealership leaders and fixed ops directors, understanding these innovations is vital, as the market is poised to shift in favor of vehicles that blend performance with practicality.

To stay ahead of trends and ensure your dealership is equipped to meet the changing demands, consider exploring financing strategies that can enhance customer experience and boost sales.

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12.12.2025

Marine Retailers Set Strategies Amid Conflicted Lender Views for 2026

Update Understanding the Mixed Signals in Marine Retail As 2026 approaches, marine retailers and lenders find themselves at a crossroads, each bringing a different perspective on the future of marine retail sales. While lenders express caution, fearing that high interest rates and low consumer confidence will hinder growth, marine retailers are taking a more optimistic approach. They are gearing up for a rebound as they analyze market opportunities and adjust their strategies accordingly. The State of the Market: Challenges and Opportunities Recent discussions highlight a dichotomy in outlooks. Marine retailers are investing in technology, improving customer experience, and shifting inventory management strategies to optimize sales channels. Meanwhile, lenders take a step back, emphasizing the ramifications of higher borrowing costs on consumer purchases. According to analysts, these conflicting sentiments stem partly from macroeconomic pressures that have left many dealers wary of impending financial headwinds. Insights from Industry Leaders: Preparing for 2026 As outlined in a recent article from Trade Only, the key to success in the upcoming year will not solely be surviving the turmoil, but actively preparing for it. Leaders in the marine retail space emphasize proactive measures: optimizing operations, adopting robust inventory management practices, and exploiting technology, such as AI, to maintain a competitive edge. Strategies that focus on creating customer trust and loyalty will be critical, ensuring that retailers are not just waiting for change but leading it. A Closer Look at Financial Expectations In stark contrast to retailers' ambitions, lenders foresee a flat market. OneWater Marine's forecast for total sales in 2026 ranges from $1.83 billion to $1.93 billion, with adjusted EBITDA reflecting cautious optimism amid ongoing market uncertainty. These expectations highlight a mixed sentiment within the marine industry—while some sectors show signs of resilience and growth, others remain tethered to cautious forecasts driven by economic instability. Long-Term Strategies to Navigate Conflict The successful dealers will be those willing to embrace change early rather than react to it late. The Marine Retailers Association of the Americas stresses the importance of refining processes and enhancing customer relations, which are pivotal in capitalizing on any future upswings in demand. By focusing on transparent marketing and nurturing customer loyalty, dealerships can better weather the challenges of the coming year. Your Roadmap as a Dealer As we inch closer to 2026, it’s vital for car dealership owners and general managers to remain adaptable. Continue honing your operations and processes, understand costs, enhance technologies, and prioritize engagements with customers. This preparation will provide a solid foundation for capitalizing on the evolving market landscape. The marine retail environment is undoubtedly fluctuating with challenges, but with the right decisions, it can also present substantial opportunities for those who are ready to act.

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