Great Wall Motors Surpasses 1.23 Million Sales, Pioneering NEV Market Growth

Great Wall Motors Achieves Record Sales of 1.23 Million Vehicles in 2024

Great Wall Motor Company Limited (GWM) has announced impressive sales figures for 2024, achieving a remarkable 1.23 million vehicles sold throughout the year. This marks a significant year-on-year growth and demonstrates the company's dedication to innovation, especially in the new energy vehicles (NEVs) segment. The success story continued as GWM's global sales exceeded 14.9 million units by the end of the year, underscoring its sustained market presence and operational success.

Rise of New Energy Vehicles and Global Expansion

In December 2024 alone, GWM reported sales of 135,286 vehicles, with NEVs accounting for 42,265 units—a 41.55% increase compared to the previous year. Such growth reflects GWM's strategic focus on intelligent NEV technologies and expanding its global footprint with a sales increase of 23.35% in overseas markets. The cumulative NEV sales in 2024 reached an impressive 321,795 units, further setting new records for the company in this rapidly evolving sector.

Driving Force: Commitment to Quality and Innovation

The robust performance is attributed to GWM's unwavering focus on product quality and brand strength. The company has aligned its operations with a globalization strategy while adhering to a risk-aware mindset. This approach has enabled the introduction of highly anticipated models across its five brands, contributing significantly to the overall growth. For instance, in December, the WEY brand experienced a year-on-year sales increase of 150.8%, while HAVAL, a leader in the SUV market, consolidated its position, selling 83,425 units that month alone.

Future Projections and Strategic Vision

Looking ahead, GWM is poised to continue its upward trajectory by focusing on intelligent product integration and ecosystem-based global expansion. Notable upcoming launches, such as the TANK 500 Hi4-Z, reiterate the brand's commitment to excellence. This model, characterized by its luxury features and superior performance, is set to redefine the new energy off-road vehicle market, catering to both urban and adventure enthusiasts alike.

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