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    • Extra News
March 14.2026
2 Minutes Read

Empower Your Dealership: Register Now for Reynolds Amplify Retail Summit

Reynolds Amplify Retail Summit business professional in office.

Registration Now Open for Reynolds Amplify Retail Summit

Excitement is building in the automotive world as registration officially opens for the Reynolds Amplify Retail Summit, set for August 10-11, 2026, at the luxurious Park Hyatt Aviara Resort in Carlsbad, California. This annual event promises to offer necessary tools for dealership owners and general managers looking to enhance their operations through innovative technology.

Focus on AI Advancements in Dealerships

This year’s summit will spotlight Reynolds' AI Agent, Rey, a state-of-the-art tool designed to optimize dealership workflows. Chris Walsh, the president and acting CEO of Reynolds and Reynolds, emphasized the importance of AI in modern dealership operations. “Exploring new technology is key,” he stated. “Our attendees will learn how AI can transform their businesses and improve customer interactions.”

The Value of Networking and Learning

Attendees can expect a rich program filled with workshops, panel discussions, and opportunities to network with industry peers. The gathering begins with an annual golf outing, fostering connections in a relaxed setting, followed by a welcoming reception and dinner. The next day will feature expert-led sessions that address dealership operations and performance strategies, invaluable for inspiring growth within each business.

Highlighting Innovations: The Automotive Amplifiers Contest

A key highlight of the event will be the finals of the Automotive Amplifiers Contest, showcasing creativity and innovation among dealership employees. This contest emphasizes the quest for effective solutions that can propel dealerships forward. Details regarding the contest and its rules will be revealed later, but it is already generating great interest across the community.

AI's Role in the Future of Automotive

As the industry trends towards digital transformation, discussions about AI's role continue to gain momentum. The summit will focus on how these advancements not only streamline operations but also enhance customer service in an increasingly digital marketplace. Dealerships must adapt to these trends to remain competitive and meet the changing expectations of consumers.

Next Steps for Interested Attendees

With the focus on emerging technologies like AI and the opportunity to network with fellow professionals, this summit serves as an essential event for any automotive dealership looking to thrive. Interested participants can find more registration details on the official Reynolds and Reynolds website, which will guide them through the sign-up process.

For more information, call: (860) 707-9125.

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